Attribute All The Things With UTM Links

Attribute All The Things With UTM Links

Clients always ask “If I’m doing [insert marketing tactic], is it possible to track if visitors to my site from that tactic convert?” The answer is always “YES!” Attribution is not always easy, and we’re not going to pretend that you don’t have to put in some work....
[VIDEO] Bed, Wed, or Dead: Email Service Providers

[VIDEO] Bed, Wed, or Dead: Email Service Providers

Bed, Wed, or Dead (BWD) is our version of a game you’re probably familiar with. In other versions, you list 3 celebrities and decide which of the 3 you would take to bed, commit to marrying, or kill. In our version, we do this with marketing tools. For our first...